{"id":4971,"date":"2022-05-01T11:13:55","date_gmt":"2022-05-01T15:13:55","guid":{"rendered":"https:\/\/www.talentrise.com\/?p=4971"},"modified":"2022-07-25T09:41:45","modified_gmt":"2022-07-25T13:41:45","slug":"6-ways-to-diversify-the-new-c-suite-with-carl-kutsmode","status":"publish","type":"post","link":"https:\/\/www.talentrise.com\/6-ways-to-diversify-the-new-c-suite-with-carl-kutsmode\/","title":{"rendered":"6 Ways to Diversify The New C-Suite (with Carl Kutsmode)"},"content":{"rendered":"\n<p>It is a widely accepted truth that <a href=\"https:\/\/martech.org\/by-the-numbers-diversity-and-inclusion-are-good-business\/\">diversity and inclusion are good for business<\/a>\u2014especially for high-powered companies. For example, <a href=\"https:\/\/fortune.com\/2021\/06\/08\/fortune-100-outpaces-the-500-in-board-diversity\/\">Forbes tells us<\/a> that \u201cthe top 100 Fortune 500 companies have more diverse boards than the other 400 companies on the list.\u201d<\/p>\n\n\n\n<p>When considering high-quality candidates for new C-suite positions, what are some policies, procedures, or practices business leaders can implement to diversify their hires?<\/p>\n\n\n\n<p>To answer this question, we asked our own <a href=\"https:\/\/www.linkedin.com\/in\/carlkutsmode?miniProfileUrn=urn%3Ali%3Afs_miniProfile%3AACoAAAAF3TgBPN7O9fr5HeCB-L4htNVI7OCbjUk&amp;lipi=urn%3Ali%3Apage%3Ad_flagship3_search_srp_all%3Bd%2BKhIxR%2BT2uXV0RN%2FWj0qw%3D%3D\">Carl Kutsmode<\/a>, Senior Vice President of Talent Consulting &amp; Executive Search.<\/p>\n\n\n\n<p>According to Carl, there are at least six good ways to diversify the C-suite:<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Invest in employment branding to highlight diversity in your organization.<\/strong><\/h2>\n\n\n\n<p>This is how to attract the best DEI leaders and staff. Also consider creating tailored job applicant experiences for different target talent groups. From there, ensure that those messages, images, etc. are representative of the diversity you seek to attract (and currently have).<\/p>\n\n\n\n<p><strong>Related: <\/strong><a href=\"https:\/\/www.talentrise.com\/benefits-of-executive-leadership-coaching\/\"><strong>Top 4 Benefits of Executive Leadership Coaching<\/strong><\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Use video to tell your story of being an inclusive organization.<\/strong><\/h2>\n\n\n\n<p>Why tell people your employees bring their best and WHOLE self to work when you can <em>show <\/em>them? Video is 55 times more search engine optimized and will be shared more than text content by job candidates who resonate with the content. Tools like <a href=\"http:\/\/www.sparcstart.com\">SparcStart<\/a>, <a href=\"http:\/\/www.hinterview.com\/\">Hinterview,<\/a> and <a href=\"http:\/\/www.digi-me.com\/\">Digi-Me<\/a> offer turnkey video creation tools to enhance your brand and share your message using video.<\/p>\n\n\n\n<p><strong>Related: <\/strong><a href=\"https:\/\/www.youtube.com\/watch?v=43qkHeWGViw\"><strong>Why TalentRise? With Carl Kutsmode (Video)<\/strong><\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Leverage the power of PR.<\/strong><\/h2>\n\n\n\n<p>Get your leaders who represent various diverse groups in the media\u2014and don\u2019t forget to represent members of the LGBTQ, military, or differently abled communities. Your leaders should be speaking on hot trends while representing your brand, sharing their vision for your company, and highlighting your company\u2019s key selling points making it a great place to work.&nbsp;<\/p>\n\n\n\n<p><strong>Related: <\/strong><a href=\"https:\/\/acarasolutions.com\/blog\/diversity-inclusion\/4-benefits-of-workplace-diversity-and-how-to-achieve-it\/\"><strong>4 Benefits of Workplace Diversity\u2014And How to Achieve It<\/strong><\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Embrace and incorporate diverse thoughts and experiences into hiring strategies<\/strong><\/h2>\n\n\n\n<p>Hiring managers tend to get stuck on requiring new hires to come from within their industry when, in many cases, their industry lags in adopting leading-edge best practices. In this mindset, these leaders cut off many well qualified people from progressive and forward-thinking industries who can bring fresh perspectives, ideas, and proven solutions to challenges they encounter in their role.&nbsp;<\/p>\n\n\n\n<p><strong>Related: <\/strong><a href=\"https:\/\/www.talentrise.com\/women-and-barriers-to-leadership\/\"><strong>Women and Barriers to Leadership<\/strong><\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Have a formal diversity recruitment strategy and goals.<\/strong><\/h2>\n\n\n\n<p>Your diversity strategy should include promoting diverse talent from within <em>in addition to <\/em>hiring diverse talent from outside your company. Clearly communicate and track progress against your diversity hiring goals. Appropriately (and selectively) share your results and progress internally <em>and<\/em> externally so that talent in the marketplace can see you are committed to DEI and putting action behind words. This will help you attract employees who seek to leave a company that lives in a \u201ccheck the box\u201d diversity compliance culture.&nbsp;<\/p>\n\n\n\n<p><strong>Related: <\/strong><a href=\"https:\/\/broadleafresults.com\/blog\/managed-service-programs\/the-importance-of-supplier-diversity-in-msp-programs\/\"><strong>The Importance of Supplier Diversity in MSP Programs<\/strong><\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Become a recognized destination employer that diverse talent wants to work for!<\/strong><\/h2>\n\n\n\n<p>Consider submitting applications to qualify for the <a href=\"https:\/\/www.forbes.com\/best-employers-diversity\/#8eb5e429b9e9\">Forbes<\/a>, <a href=\"https:\/\/fortune.com\/best-workplaces-for-diversity\/\">Fortune<\/a>, and <a href=\"https:\/\/www.diversityinc.com\/diversityinc-announces-the-2021-top-50-companies-for-diversity-list\/\">Diversity Inc. annual list<\/a> of top diverse employers to work for lists and <a href=\"https:\/\/www.definitionagency.com\/diversity-and-inclusion-awards\">other similar awards<\/a>. Then use them in your recruitment advertising and branding efforts if you make their list as a winner.<\/p>\n\n\n\n<p>For more executive leadership tips, stay tuned to the <a href=\"https:\/\/www.talentrise.com\/blog\/\">TalentRise blog<\/a>. And don\u2019t forget to follow us on <a href=\"https:\/\/www.linkedin.com\/company\/talentrise\/\">LinkedIn<\/a>, <a href=\"https:\/\/www.facebook.com\/TalentRiseLeaders\">Facebook<\/a>, <a href=\"https:\/\/twitter.com\/TalentRISE\">Twitter<\/a>, and <a href=\"https:\/\/www.youtube.com\/channel\/UC9rxipM2eHij4ujAj5Lw1aQ\">YouTube<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It is a widely accepted truth that diversity and inclusion are good for business\u2014especially for high-powered companies. For example, Forbes tells us that \u201cthe top 100 Fortune 500 companies have more diverse boards than the other 400 companies on the list.\u201d When considering high-quality candidates for new C-suite positions, what are some policies, procedures, or [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":4973,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14],"tags":[],"class_list":["post-4971","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-executive-search"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Diversity In C-Suite Positions With Carl Kutsmode | Diversity &amp; Inclusion In Hiring Executive-Level Positions | TalentRise<\/title>\n<meta name=\"description\" content=\"When hiring new C-suite executives, it&#039;s important to make sure that inclusive hiring practices are put into place. 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